Sales leads increased via web campaign

An existing client looking to increase the number and quality of sales leads requested an online advertising campaign. We suggested sending out a newsletter to over 24,000 designers and buyers in the UK, which resulted in 1,478 click-throughs to the client's website and 93 PDF downloads from unique individuals whose contact details we were able to provide for follow-up purposes. Overall, the emailer was seen by 16,861 people - providing incredible branding value and a high ROI.