Measurement and Media Monitoring

Technical and trade media outlets are often too niche for the large press cuttings agencies, meaning that much of your hard-won editorial ends up being missed. Because of this, Pinnacle has created its own in-house press cuttings service to provide timely clippings from the printed and onlne technical and trade press, as well as the social media arena including bloggers and communities.

With a reading list that spans many hundreds of outlets, we can provide you with the coverage and evaluation services that are tailored to your particular requirements and that clearly demonstrate the return on your investment.

Increasingly we are offering web traffic evaluation as an additional form of measurement. Working with you to analyse your traffic we will show you a direct correlation between our activities and your website traffic not to mention your search engine postioning.