These days, simply designing a website is not enough. You will also have to make sure that your website ranks higher on search engines. Unless and until your website ranks well, it will never get the desired popularity. In order to increase the ranking of your website, you can take the help of various SEO tools. One such SEO tool is Zutrix. You can click here to know more about Zutrix.
So, here we are with a few reasons which will help you to understand why it is important for you to track the ranking of your website.
It helps you to get better diagnostics: Every time there is an update in Google’s algorithm, the internet is left all confused. This can lead to a sudden drop in your website traffic. Keyword tracking will help you to understand the root cause of the problem. You will get to know the cause behind your traffic drop. You will be able to integrate your ranking into your SEO platform and check its influence on various other metrics.
You will be able to keep an eye on all your competitors: Apart from tracking the performance of your website, you will also acquire a lot of knowledge regarding your competitors. You can monitor your competitor’s ranking regularly and learn how exactly they are getting their ranks. You will also get to know the type of keywords they are using on their website. This will help you in stealing their traffic. Based on the data that you obtained using SEO tools, you will be able to create new pages to outrank your competitors. You can also use the data to improve the user experience on your website. You can visit our blog for various user experience tips.
You can create new opportunities: Using keyword tracking, you will be able to create new opportunities for your website. You will know how your website performs in various featured snippets. This will help you to hunt down new opportunities. You can also use this opportunities to increase the popularity of your website and get new fever
You can increase your revenue: Using keyword ranking techniques, you will be able to increase your revenue. When you rank higher on search engines, your click-through rate also increases. This leads to a higher conversion rate. You can also take the help of keyword tracking tools like Zutrix to monitor your ranking at regular intervals.
How to Track your Website’s Ranking?
Rank tracking is a very easy task to do. It can easily be done with Google Search Console. You can even take the help of rank tracking tools that are available online. Zutrix is one such tool which will help you to know all about your website’s ranking. You will get to know everything about Zutrix in this review.
Here we are going to discuss some of the most popular ways by which you can track the rank of your website.
Use a proxy site to look for keywords: A lot of digital markets make the mistake of typing their keywords on Google to find their current rankings. However, this will not give you accurate results because Google generates its result based on location and search engine. If you want to know how exactly your website is performing on a global scale, you will have to use a proxy site to find its exact location on Google. For best results, you will have to monitor your website ranking at regular intervals.
Track your social media results: Your presence on social media platforms has an effect on the ranking of your website. If you have newly launched your website, then you must make it a point to create a campaign on social media platforms like Facebook and Twitter, You can also take the help of various free tools to check how many people have shared your campaign and mentioned you in their comments.
Monitor your links: Regularly monitoring the links that you have created is another factor which has an effect on the ranking of your website. Search engines refer to the backlinks to find out exactly how your website should rank for a particular keyword. So you must make it a point to monitor your backlinks as well.
So, this was all about it. In a nutshell, we have mentioned everything about the importance of website rankings and the various ways to determine your website rank. In case you need to know more about search engine ranks, you must definitely get in touch with us.